Representing and selling Touratech is more than selling products. Touratech is a brand deeply connected with the customer experience and we believe in establishing an emotional/aspirational connection with our customers.
Tours and Trainings are a perfect channel to offer that customer experience and to create lasting relations. It generates opportunities for them to connect with Touratech by using our products and their motorcycles in the environments for which they were designed for, and, inside a Touratech eco-system.
Apart from strengthening the relation and brand experience, it also establishes more touchpoints with our customers.